Doing Good Well

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For immediate release

Doing Good Well: What Does (and Does Not) Make Sense in the Nonprofit World

Singapore – 22 September 2008 – The line between business and charity has become increasingly blurred, and the philanthropic industry is raising the game to a whole new level.

For years, nonprofit organizations have ‘danced’ around the notion of “doing good,” engaging in activities which seek the betterment of society. Forces of change are however sweeping the international nonprofit scene, moving it from an era of “Just Doing Good” to one of “Doing Good Well”. The public and regulators are calling for greater accountability of charities in the face of recent scandals, while neo-philanthropists are amalgamating business concepts and models with charity objectives.

Published by John Wiley & Sons (Asia) Pte Ltd, Doing Good Well: What Does (and Does Not) Make Sense in the Nonprofit World scrutinizes the facets of the charity sector through an uncommon, provocative lens a la The Undercover Economist of the nonprofit world.

Author Willie Cheng has been working with several nonprofit organizations at different levels, as a volunteer, as governor and trustee, and as advisor. He has also been a keen observer, applying his management consulting skills to what works and do not work in charity.

Readers will benefit from his insights and reasoning. Mr. Cheng delves deep to challenge the nonprofit sector’s status quo, and invites both insiders and outsiders of the charity sector to be agents for change, to “do good well.”

The very first copies of the book was delivered hot of the press to 200 international participants of the UBS Global Philanthropy Forum held in Singapore from 12-15 September 2008. Dr Maximilian Martin, Global Head of Philanthropy Services at UBS AG said that the book is “a must-read for anybody who wants to understand philanthropy and nonprofits in Asia and beyond.”

The book will be available in stores in Singapore at the end of September 2008. The book launch is scheduled for 8 October 2008 at the National Volunteer & Philanthropy Centre.

Royalties from the book will go to charity.

About the Author:
Willie Cheng is a former partner of Accenture, a global management consulting, technology services and outsourcing firm. Since his retirement in 2003, he has stayed involved with the business and the infocomm community. However, he spends the larger part of his time working with nonprofit organizations at the board and volunteer level. Among these, he is chairman of the Lien Centre for Social Innovation and Caritas Singapore. He was formerly chairman of the National Volunteer & Philanthropy Centre where he started applying his management consulting background to nonprofit work.

Table of Contents and additional information on the book is available here or visit wiley website.

Doing Good Well: What Does (and Does Not) Make Sense in the Nonprofit World
Published by John Wiley & Sons, Inc.
Publication Date: 1 September, 2008
S$48.80 (before GST); Hardcover; 270 pages; ISBN: 978-0-470-82389-7

For more information about the book or the author, please contact:
Ms Camy Boey
Public Relations Executive, Corporate Communications
John Wiley & Sons (ASIA) Pte Ltd,
2 Clementi Loop, #02-01
Singapore 129809
Tel: +65 97854819, Fax: +65 6468 9358
Email: cboey@wiley.com

About Wiley
Founded in 1807, John Wiley & Sons, Inc. has been a valued source of information and understanding for 200 years, helping people around the world meet their needs and fulfill their aspirations. Since 1901, Wiley and its acquired companies have published the works of more than 350 Nobel laureates in all categories: Literature, Economics, Physiology/Medicine, Physics, Chemistry and Peace.

Our core businesses include scientific, technical, medical and scholarly journals, encyclopedias, books, and online products and services; professional/trade publishes books, subscription products, training materials, and online applications and websites; and educational materials for undergraduate and graduate students and lifelong learners. Wiley’s global headquarters are located in Hoboken, New Jersey, with operations in the U.S., Europe, Asia, Canada and Australia. The Company’s website can be accessed at http://www.wiley.com. The Company is listed on the New York Stock Exchange under the symbols JWa and JWb.

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